About Cooley Digital

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Cooley Digital is a Growth Intelligence agency, specialising in optimising the entire customer journey from Google to check-out.

We are the collaboration between digital marketing and classic rhetoric
- this unique combination of digital marketing, web analytics and the tools of rhetoric is a powerful combination in the work of search engine optimization, content marketing and conversion optimization.

A unique blend that you will only find at Cooley Digital.

Meet the Cooleys

You guessed it: Husband and wife, yes.

We've been a unit for over 20 years and have worked together almost as long.

We still haven't decided who's the boss, though. Perhaps most of all it's the kids together.

Cooley Digital - John Cooley og Deborah Cooley

John is extremely talented and can deliver better results in SEO, SEM and link building than most agencies. His work on sjællandsvestkyst.dk ensured record growth in online visitors, and resulted in the site becoming one of the most effective in the country.

Deborah Cooley | Cooley Digital

Deborah Cooley

Rådgiver & Partner

I have made rhetoric the centre of my career, as persuasion and credibility have - not surprisingly - proved to be valuable focal points, whether I am working in digital marketing or with potential clients and partners.

John Cooley | Cooley Digital

John Cooley

rådgiver & partner

I specialise in optimising the customer journey from Google to Checkout, covering disciplines such as SEO, Content Marketing and Conversion Optimisation.
I have more than twenty years of experience in digital marketing.

John is the first person you meet when you contact us and when we need to see if we are a good match for each other.
Typically, John will also be your contact person and permanent project manager throughout your time with us.
This way we ensure that you are always communicating with someone who knows your process, your goals, your clients and of course; you.

About John Cooley

I have a strong 'SEO-first' approach to digital marketing. I continually test, research and educate myself on the latest software and methods for using search engines as a marketing channel. And I'm happy to share my knowledge and tricks.

John Cooley | Cooley Digital
John Cooley | Cooley Digital | VisitDenmark UK

I also have Asperger's, which gives me a number of advantages and strengths when it comes to analytical work, such as search engine optimization. I usually joke myself that I was born with the cheat codes for SEO - which of course I'm happy to apply to your website.

I've been working in digital sales and marketing since 2000 and have focused primarily on SEO and conversion optimization since 2006.

Industry-wise, I've soon touched most of them. My 20 years of professional experience includes clients and cases from the tourism industry (destination companies and hotels), B2B, eCommerce, SaaS, HealthTech and IT consultancies to name a little in each direction.

I am certified at the expert level in the Enterprise SEO platform botify and have also completed certifications with HubSpot, LinkResearchTools, SEMrush and more.

I hope you've become a little more interested in hearing more about what we can do for you and your business, and have been inspired to book a 30 min. online meeting where you can learn more about us and where we both get a chance to feel out whether we should be a match for a future collaboration?


Our promise to you as our customer


You don't need to know everything. If you do, that's great, but if not, we'll help you define and set goals and KPIs for your digital marketing.


We will never oversell or camouflage who is working on your project. That's why we don't use subcontractors, but are open about our partners. We believe you need to know who is actually doing the work for you. If we are not a good match for your project, we will refer you to a partner or other skilled marketers.


We will be clear in our communication and carefully explain the things you don't know. You will receive clear and concise reports with as little technical language as possible.


We work for you, not the other way around. If we need something from you, we'll explain carefully what and how.


We are easy to reach. Call us or send us an email. We'll respond quickly and do our best to solve your problem as quickly as possible. If for some reason we are unavailable for a short period, we will let you know in good time and tell you how to reach us in case of an urgent problem.


If you're not happy, we'll go bankrupt. Of course, we don't want that to happen. We will regularly fine-tune OKRs, meeting frequency, reporting and communication style.


John is extremely talented and can deliver better results in SEO, SEM and link building than most agencies. His work on sjællandsvestkyst.dk ensured record growth in online visitors, and resulted in the site becoming one of the most effective in the country.

Anders Elley CEO hos DENSOU

I have had the pleasure of working with John on a number of advertisers. He is a true SEO master and very professional in his role as advisor.

Cooley Digital's network of experts

Our in-house team is complemented by our expert network of world-class specialists.
We have chosen this model for two reasons.

Your business is unique, and so is the growth strategy you need. In this way, we can build the perfect team for your particular situation and objectives.

No agency can be the best at everything.
Our network allows us to hand-pick your team members from among the best marketing experts globally.

Looking to grow your business?

Contact us to see if we are a good match for your ambitions